Document Type : Original Article
Authors
1 Imam sadiq university
2 Assistant Professor, Faculty of Management and Economics, Imam Hossein University, Tehran, Iran
3 a student at Imam Sasiq(a.s) University management college
4 Master student of Islamic Education and Business Management, Imam Sadiq University
Abstract
Keywords
Article Title [العربیة]
Author [العربیة]
The martyrdom of General Qassem Soleimani took place at the beginning of the second step of the Islamic Revolution. His mission was to convey the principles and concepts of the revolution to humanity (the target community). For this purpose, General Qassem Soleimani, in addition to using traditional diplomacy, used communication models (public diplomacy) and its various methods (political, cultural, economic and etc). Hence, he succeeded in communicating with the people and public opinion. While inviting public opinion to Islam and spreading peace and friendship between different Muslim and non-Muslim nations, General Soleimani provided the grounds for the expansion and consolidation of Islamic civilization in the world, especially in the Middle East. How was General Qassem Soleimani able to use the existing capacities of the Islamic world to use this method of diplomacy? This question is the main question of this research. It seems that General Qassem Soleimani, in the course of his mission, a combination of communication and propaganda-media patterns such as the political method (negotiating with the people, elites and representatives), the cultural-propaganda method (sending missionaries ...), the legal method It has used the conclusion of political treaties and agreements. This model can be considered as a model for the development of the rule of political rulers in Islamic civilization. In this regard, in the first part of the present study, the definition of public diplomacy, the course of developments and the methods of its application will be examined. In the second part, the forms and foundations of communication and propaganda-media models in Islamic civilization during the command of General Qassem Soleimani over the Quds Force of Iran are analyzed and evaluated. Methodology: This article intends to discover the ideas of General Qassem Soleimani through the statements of the elders of the Resistance Front, relying on the methodology of content analysis.
The method of collecting information is interviewing people close to General Soleimani in the Resistance Front. 33 people close to General Soleimani were interviewed. The results were analyzed based on the methodology of reflexive thematic analysis. According to the results, the four communication models of the general are individual-human, individual-divine, social-human and social-divine.
Keywords [العربیة]
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